Tan remover and primer bottle with 'he-shi' branding on a white background
White bottle of he-shi Tan Remover & Primer with a blue background and 'Hi!' Best Beauty Buy Winner badge.
Person applying He-Shi Tan Remover and Primer to hands with the bottle in the background
Before and after comparison of legs. The before image shows patchy tan and the after shows the patchy tan removed to reveal smooth skin
Before and after comparison of woman's shoulder area. The before image shows patchy tan and the after shows the patchy tan removed to reveal smooth skin
Tan remover and primer bottle with 'he-shi' branding on a white background
White bottle of he-shi Tan Remover & Primer with a blue background and 'Hi!' Best Beauty Buy Winner badge.
Person applying He-Shi Tan Remover and Primer to hands with the bottle in the background
Before and after comparison of legs. The before image shows patchy tan and the after shows the patchy tan removed to reveal smooth skin
Before and after comparison of woman's shoulder area. The before image shows patchy tan and the after shows the patchy tan removed to reveal smooth skin
He-Shi

He-Shi Tan Remover & Primer 150ml

Suitable for: All skin types.

A luxurious mousse that removes self-tan gently and effectively in just 5 minutes, while priming skin for your next flawless He-Shi tan.
Why your clients will love it

This dual-action mousse works as both a tan eraser and skin primer, creating the perfect blank canvas for reapplication.

Enriched with natural fruit acids and enzymes, it dissolves dry, dead skin cells without harsh scrubbing, leaving skin soft, smooth, and radiant.
Key ingredients

Grape, Passion Fruit & Pineapple Acids/Enzymes
Dissolves dead skin cells and help lift stubborn tan

Fruit Extracts
Exfoliate and brighten dull skin for a radiant finish

Aloe Vera
Hydrates, calms, and leaves skin soft
How to use

Apply generously to areas with existing tan. Leave for 5 minutes, then buff and rinse away in the shower.

For stubborn areas, reapply and leave up to 10 minutes.
FAQs

Does it really work in 5 minutes?
Yes, most tan will lift in 5 minutes. Stubborn areas may need up to 10 minutes.

Will it dry out my skin?
No, it’s enriched with aloe vera to hydrate and leave skin soft.

Can it be used the same day as tanning?
Yes, it primes and preps skin immediately for a fresh application.

Is it suitable for sensitive skin?
Yes, it uses natural fruit acids and aloe for a gentle, effective result.
INCI list

AQUA ((WATER) EAU), UREA, ISOPENTYLDIOL, SODIUM BICARBONATE, POLYSORBATE 20, PARFUM (FRAGRANCE), GLYCERIN, ANANAS SATIVUS (PINEAPPLE) FRUIT EXTRACT, VITIS VINIFERA (GRAPE) FRUIT EXTRACT, PASSIFLORA EDULIS (PASSION FRUIT) FRUIT EXTRACT, SODIUM CHLORIDE, CITRIC ACID, ALOE BARBADENSIS (ALOE VERA) LEAF JUICE, DISODIUM EDTA, COCAMIDOPROPYL BETAINE, ETHYLHEXYLGLYCERIN, SODIUM HYDROXIDE, SODIUM BISULFITE, PHENOXYETHANOL, POTASSIUM SORBATE, LIMONENE, LINALOOL, ALPHA-ISOMETHYL IONONE, CITRONELLOL, GERANIOL, SODIUM BENZOATE, ALCOHOL DENAT

Product top selling tips

Tip One

Position as a must-have first step before every tanning session. Perfect retail add on for a Spray Tan treatment.

Tip Two

Promote as a gentle, no-scrub alternative for removing tan

Tip Three

Recommend with exfoliating gloves for deeper polishing

Watch the training video

Whether you are discovering it for the first time or want to refresh your knowledge, this product training video contains all the information you need for success.

Powerful formulations

We combine science with naturally derived ingredients for maximum results. More than 90% of our ingredients are naturally derived!

Vegan & cruelty-free

We never have and never will test our products on animals. We are PETA approved and all our products are vegan-friendly.

No nasties

We don't believe in using questionable ingredients. All our products are free from parabens, mineral oil, sulphates and palm oil.

We care about the environment

Our products are made in the UK to minimise carbon footprint and 95% of our packaging is fully recyclable.